Net”Working”
I bet you have heard the saying over and over again…
“It’s not always what you know, it’s who you know.”
Nothing reasserts my belief in this saying more than when I actually see it working.
Over the past few weeks, I have made some connections through the New Venture Lab at DePaul. I have received feedback from people in my network that are more than willing to give an introduction to potential customers in their own network. The problem I face with Sportycus is that I do not yet have a complete prototype to show to a prospective customer. Therefore, I have been making excuses why I do not want to start pitching to customers. However, the people in my network are doing the pitching for me. In one case, the person that I will be getting introduced to is already excited and willing to beta test the product. I am already ahead on my week 6 milestone of signing up beta users!
This does not only relate to the work I am doing with Sportycus. I also did see results of my network “working” this week on my other project - the Geeks in Running Shoes podcast. As part of our last show, we had on Pete Larson from RunBlogger.com. Pete is fairly well known, and respected through the online running community. Through Pete’s network the reach of the show increased to the point where it has been ranked the number one (#1) amateur sports and recreation podcast on iTunes for 3 days straight now…AND…we are in conversations with a potential sponsor.
So it was really a great week for me. Sportycus and the Geeks in Running Shoes podcast is on a good track to gaining customers. This is thanks to my network…..working.
